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Magazine Publishing

Our core business is creating and producing great magazines - from start to finish.

This means working with our clients to agree the overall objectives. That way we really get to understand why they want to produce a magazine, who the key stakeholders are, who the magazine is aimed at and what the key messages need to be.

That’s where the creative process comes in.

We work hard to ensure that the content (both words and pictures) is going to appeal to the audience. We love beautiful magazines and are keen to create well-designed products that can be read and are appropriate for the client's needs (not overly designed for design's sake). So for example with ACE we have a mix of shorter profile pieces and longer interviews, interspersed with some stunning picture heavy pages that don’t make the reader work too hard. The magazine can be read as a whole or picked up and put down many times.

We can also monetise the magazine by selling advertising and sponsorship. Our editorial and advertising teams work closely together to ensure advertising works hard in the magazine but doesn't interrupt the flow or compromise the editorial proposition.

We have good working relationships with our core print suppliers to ensure the best possible print quality is achieved.

We can work with the newstrade to ensure a newstand distribution or we can manage a subscriptions list and organise mailings. Or we can deliver the finished product to you.

We’ve tried to give you an insight into how we work but every client and project has a different need so we retain a flexibility in all of our work and would rather talk than be prescriptive.

Quite simply our business is to create great magazines that work for our clients and their key stakeholders both creatively and commercially.

 

 

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Magazine Publishing
Print and Design Services
Advertising and Sponsorship Sales